Bootlegging isn’t what it used to be. In the ’80s and ’90s, designers who refashioned old Vuitton leather or reprinted the Dior logo onto their own designs were relatively unknown; for the most part, it was an underground sport. Today, the act of taking a familiar slogan, label, or monogram out of its original context and putting it on something entirely different is par for the course. Faux-luxury, cheap-chic fashion is everywhere right now, but years before the Instagram designer kids were slinging their punny Chanel and Versace shirts online, Freak City was leading the charge.

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