Seasons come, seasons go. And with them, the trends du jour. It’s a viscous cycle, one that at least one emerging brand wants to opt out of. Meet One by One, a minimalist’s dream come true. Based in Los Angeles, One by One thumbs its nose at the traditional fashion calendar by releasing its timeless, sustainable staples one style at a time. Another nonconformist move? Eschewing physical stores in favor of the online space, an overhead-reducing tack that helps the brand keep its “made in the U.S.A.” prices palatable. Operating without strict manufacturing schedules also affords thoughtful supplier partnerships and flexibility in production.

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